{"id":430,"date":"2020-06-10T16:04:44","date_gmt":"2020-06-10T16:04:44","guid":{"rendered":"https:\/\/www.vistaprint.be\/fr\/hub\/?p=430"},"modified":"2022-05-31T16:57:26","modified_gmt":"2022-05-31T16:57:26","slug":"cinq-idees-creatives-pour-faire-sortir-du-lot-votre-marketing-pour-les-fetes","status":"publish","type":"post","link":"https:\/\/www.vistaprint.be\/fr\/hub\/cinq-idees-creatives-pour-faire-sortir-du-lot-votre-marketing-pour-les-fetes","title":{"rendered":"Cinq id\u00e9es cr\u00e9atives pour faire sortir du lot votre marketing pour les f\u00eates"},"content":{"rendered":"\n<p>En tant que chef d&#8217;entreprise, vous savez que rien n&#8217;est plus important que de fid\u00e9liser votre client\u00e8le toute l&#8217;ann\u00e9e. Heureusement, les occasions de communiquer avec vos clients ne manquent pas pendant les f\u00eates quand les achats se multiplient.<\/p>\n\n\n\n<p>Mais il vous faudra faire preuve de cr\u00e9ativit\u00e9 pour maintenir leur int\u00e9r\u00eat et profiter de cette p\u00e9riode d&#8217;affluence. Utiliser la m\u00eame strat\u00e9gie tous les ans n&#8217;est simplement pas \u00e0 votre avantage. Vous n&#8217;avez pas besoin de sortir le grand jeu ou de casser votre tirelire, m\u00eame les petits d\u00e9tails font toute la diff\u00e9rence.<\/p>\n\n\n\n<p>Voici cinq id\u00e9es cr\u00e9atives pour la fin d&#8217;ann\u00e9e afin de faire ressortir votre&nbsp;<a href=\"https:\/\/www.vistaprint.fr\/hub\/marketing-ideas-holidays\">marketing de f\u00eates<\/a>&nbsp;\u00e0 partir de produits ordinaires.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Les cartes de visite font de parfaites \u00e9tiquettes cadeaux<\/li><li>Utilisez des cartes de visite pour inciter au parrainage<\/li><li>Collez des autocollants sur vos emballages<\/li><li>Les \u00e9tiquettes de produits montrent les articles sous un nouveau jour<\/li><li>Les \u00e9tiquettes de retour donnent du cachet aux commandes envoy\u00e9es<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"1024\" height=\"1024\" data-public-id=\"ideas-and-advice-prod\/fr-be\/Img-2-3_4312ea33\/Img-2-3_4312ea33.jpeg\" decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_1024,c_scale\/f_auto,q_auto\/v1726067825\/ideas-and-advice-prod\/fr-be\/Img-2-3_4312ea33\/Img-2-3_4312ea33.jpeg?_i=AA\" alt=\"\" class=\"wp-post-430 wp-image-431\" data-format=\"jpeg\" data-transformations=\"f_auto,q_auto\" data-version=\"1726067825\" data-seo=\"1\" data-responsive=\"1\" srcset=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_1024,c_scale\/f_auto,q_auto\/v1726067825\/ideas-and-advice-prod\/fr-be\/Img-2-3_4312ea33\/Img-2-3_4312ea33.jpeg?_i=AA 1534w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1448,h_1448,c_scale\/f_auto,q_auto\/v1726067825\/ideas-and-advice-prod\/fr-be\/Img-2-3_4312ea33\/Img-2-3_4312ea33.jpeg?_i=AA 1448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1248,h_1248,c_scale\/f_auto,q_auto\/v1726067825\/ideas-and-advice-prod\/fr-be\/Img-2-3_4312ea33\/Img-2-3_4312ea33.jpeg?_i=AA 1248w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1048,h_1048,c_scale\/f_auto,q_auto\/v1726067825\/ideas-and-advice-prod\/fr-be\/Img-2-3_4312ea33\/Img-2-3_4312ea33.jpeg?_i=AA 1048w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_848,h_848,c_scale\/f_auto,q_auto\/v1726067825\/ideas-and-advice-prod\/fr-be\/Img-2-3_4312ea33\/Img-2-3_4312ea33.jpeg?_i=AA 848w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_648,h_648,c_scale\/f_auto,q_auto\/v1726067825\/ideas-and-advice-prod\/fr-be\/Img-2-3_4312ea33\/Img-2-3_4312ea33.jpeg?_i=AA 648w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_448,h_448,c_scale\/f_auto,q_auto\/v1726067825\/ideas-and-advice-prod\/fr-be\/Img-2-3_4312ea33\/Img-2-3_4312ea33.jpeg?_i=AA 448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_248,h_248,c_scale\/f_auto,q_auto\/v1726067825\/ideas-and-advice-prod\/fr-be\/Img-2-3_4312ea33\/Img-2-3_4312ea33.jpeg?_i=AA 248w\" sizes=\"(max-width: 1534px) 100vw, 1534px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Les cartes de visite font de parfaites \u00e9tiquettes cadeaux<\/h2>\n\n\n\n<p>Donnez du relief \u00e0 vos emballages et faites la promotion de votre entreprise en utilisant des cartes de visite con\u00e7ues pour l&#8217;occasion comme \u00e9tiquettes cadeaux. Cr\u00e9ez un lot de cartes de visite dans ce but puis perforez-les, passez un ruban ou une ficelle dans le trou et le tour est jou\u00e9 ! Essayez un format original, une finition m\u00e9tallis\u00e9e ou une teinte festive pour faire ressortir votre \u00e9tiquette.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"1024\" height=\"1024\" data-public-id=\"ideas-and-advice-prod\/fr-be\/Img-3-3_43317d97\/Img-3-3_43317d97.jpeg\" decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_1024,c_scale\/f_auto,q_auto\/v1726067814\/ideas-and-advice-prod\/fr-be\/Img-3-3_43317d97\/Img-3-3_43317d97.jpeg?_i=AA\" alt=\"\" class=\"wp-post-430 wp-image-433\" data-format=\"jpeg\" data-transformations=\"f_auto,q_auto\" data-version=\"1726067814\" data-seo=\"1\" data-responsive=\"1\" srcset=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_1024,c_scale\/f_auto,q_auto\/v1726067814\/ideas-and-advice-prod\/fr-be\/Img-3-3_43317d97\/Img-3-3_43317d97.jpeg?_i=AA 1534w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1448,h_1448,c_scale\/f_auto,q_auto\/v1726067814\/ideas-and-advice-prod\/fr-be\/Img-3-3_43317d97\/Img-3-3_43317d97.jpeg?_i=AA 1448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1248,h_1248,c_scale\/f_auto,q_auto\/v1726067814\/ideas-and-advice-prod\/fr-be\/Img-3-3_43317d97\/Img-3-3_43317d97.jpeg?_i=AA 1248w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1048,h_1048,c_scale\/f_auto,q_auto\/v1726067814\/ideas-and-advice-prod\/fr-be\/Img-3-3_43317d97\/Img-3-3_43317d97.jpeg?_i=AA 1048w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_848,h_848,c_scale\/f_auto,q_auto\/v1726067814\/ideas-and-advice-prod\/fr-be\/Img-3-3_43317d97\/Img-3-3_43317d97.jpeg?_i=AA 848w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_648,h_648,c_scale\/f_auto,q_auto\/v1726067814\/ideas-and-advice-prod\/fr-be\/Img-3-3_43317d97\/Img-3-3_43317d97.jpeg?_i=AA 648w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_448,h_448,c_scale\/f_auto,q_auto\/v1726067814\/ideas-and-advice-prod\/fr-be\/Img-3-3_43317d97\/Img-3-3_43317d97.jpeg?_i=AA 448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_248,h_248,c_scale\/f_auto,q_auto\/v1726067814\/ideas-and-advice-prod\/fr-be\/Img-3-3_43317d97\/Img-3-3_43317d97.jpeg?_i=AA 248w\" sizes=\"(max-width: 1534px) 100vw, 1534px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Utilisez des cartes de visite pour inciter au parrainage<\/h2>\n\n\n\n<p>Misez sur le bouche-\u00e0-oreille en glissant dans chaque commande une carte de visite pourvue d&#8217;un avantage sp\u00e9cialement destin\u00e9 aux proches de votre client\u00e8le. Que vous proposiez la livraison offerte ou une r\u00e9duction sur leur prochain achat, vous cr\u00e9ez un rapport personnel avec vos clients. N&#8217;oubliez toutefois pas de remercier ces derniers pour qu&#8217;ils aient eux aussi envie de refaire affaire avec vous.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"1024\" height=\"1024\" data-public-id=\"ideas-and-advice-prod\/fr-be\/Img-4-3_434551fe\/Img-4-3_434551fe.jpeg\" decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_1024,c_scale\/f_auto,q_auto\/v1726067802\/ideas-and-advice-prod\/fr-be\/Img-4-3_434551fe\/Img-4-3_434551fe.jpeg?_i=AA\" alt=\"\" class=\"wp-post-430 wp-image-434\" data-format=\"jpeg\" data-transformations=\"f_auto,q_auto\" data-version=\"1726067802\" data-seo=\"1\" data-responsive=\"1\" srcset=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_1024,c_scale\/f_auto,q_auto\/v1726067802\/ideas-and-advice-prod\/fr-be\/Img-4-3_434551fe\/Img-4-3_434551fe.jpeg?_i=AA 1534w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1448,h_1448,c_scale\/f_auto,q_auto\/v1726067802\/ideas-and-advice-prod\/fr-be\/Img-4-3_434551fe\/Img-4-3_434551fe.jpeg?_i=AA 1448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1248,h_1248,c_scale\/f_auto,q_auto\/v1726067802\/ideas-and-advice-prod\/fr-be\/Img-4-3_434551fe\/Img-4-3_434551fe.jpeg?_i=AA 1248w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1048,h_1048,c_scale\/f_auto,q_auto\/v1726067802\/ideas-and-advice-prod\/fr-be\/Img-4-3_434551fe\/Img-4-3_434551fe.jpeg?_i=AA 1048w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_848,h_848,c_scale\/f_auto,q_auto\/v1726067802\/ideas-and-advice-prod\/fr-be\/Img-4-3_434551fe\/Img-4-3_434551fe.jpeg?_i=AA 848w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_648,h_648,c_scale\/f_auto,q_auto\/v1726067802\/ideas-and-advice-prod\/fr-be\/Img-4-3_434551fe\/Img-4-3_434551fe.jpeg?_i=AA 648w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_448,h_448,c_scale\/f_auto,q_auto\/v1726067802\/ideas-and-advice-prod\/fr-be\/Img-4-3_434551fe\/Img-4-3_434551fe.jpeg?_i=AA 448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_248,h_248,c_scale\/f_auto,q_auto\/v1726067802\/ideas-and-advice-prod\/fr-be\/Img-4-3_434551fe\/Img-4-3_434551fe.jpeg?_i=AA 248w\" sizes=\"(max-width: 1534px) 100vw, 1534px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Collez des autocollants sur vos emballages<\/h2>\n\n\n\n<p>Ajoutez votre logo ou un graphisme unique sur des stickers et assurez-vous de les coller sur tout ce qui sort de votre magasin pendant les f\u00eates. Un bel emballage peut faire toute la diff\u00e9rence, surtout depuis l&#8217;av\u00e8nement d&#8217;Instagram ! Pensez aussi \u00e0 utiliser des&nbsp;<a href=\"https:\/\/www.vistaprint.fr\/marketing-materials\/labels-stickers\/sticker-singles\">stickers individuels<\/a>&nbsp;pour introduire un soup\u00e7on d&#8217;originalit\u00e9 \u00e0 chaque commande&#8230; et comptez sur vos clients pour faire passer le mot.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"1024\" height=\"1024\" data-public-id=\"ideas-and-advice-prod\/fr-be\/Img-5-3_43592b74\/Img-5-3_43592b74.jpeg\" decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_1024,c_scale\/f_auto,q_auto\/v1726067789\/ideas-and-advice-prod\/fr-be\/Img-5-3_43592b74\/Img-5-3_43592b74.jpeg?_i=AA\" alt=\"\" class=\"wp-post-430 wp-image-435\" data-format=\"jpeg\" data-transformations=\"f_auto,q_auto\" data-version=\"1726067789\" data-seo=\"1\" data-responsive=\"1\" srcset=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_1024,c_scale\/f_auto,q_auto\/v1726067789\/ideas-and-advice-prod\/fr-be\/Img-5-3_43592b74\/Img-5-3_43592b74.jpeg?_i=AA 1534w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1448,h_1448,c_scale\/f_auto,q_auto\/v1726067789\/ideas-and-advice-prod\/fr-be\/Img-5-3_43592b74\/Img-5-3_43592b74.jpeg?_i=AA 1448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1248,h_1248,c_scale\/f_auto,q_auto\/v1726067789\/ideas-and-advice-prod\/fr-be\/Img-5-3_43592b74\/Img-5-3_43592b74.jpeg?_i=AA 1248w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1048,h_1048,c_scale\/f_auto,q_auto\/v1726067789\/ideas-and-advice-prod\/fr-be\/Img-5-3_43592b74\/Img-5-3_43592b74.jpeg?_i=AA 1048w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_848,h_848,c_scale\/f_auto,q_auto\/v1726067789\/ideas-and-advice-prod\/fr-be\/Img-5-3_43592b74\/Img-5-3_43592b74.jpeg?_i=AA 848w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_648,h_648,c_scale\/f_auto,q_auto\/v1726067789\/ideas-and-advice-prod\/fr-be\/Img-5-3_43592b74\/Img-5-3_43592b74.jpeg?_i=AA 648w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_448,h_448,c_scale\/f_auto,q_auto\/v1726067789\/ideas-and-advice-prod\/fr-be\/Img-5-3_43592b74\/Img-5-3_43592b74.jpeg?_i=AA 448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_248,h_248,c_scale\/f_auto,q_auto\/v1726067789\/ideas-and-advice-prod\/fr-be\/Img-5-3_43592b74\/Img-5-3_43592b74.jpeg?_i=AA 248w\" sizes=\"(max-width: 1534px) 100vw, 1534px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Les \u00e9tiquettes de produits montrent les articles sous un nouveau jour<\/h2>\n\n\n\n<p>Accroch\u00e9s \u00e0 un pull ou \u00e0 un pot de confiture, les \u00e9tiquettes de produits personnalis\u00e9es sont un moyen facile de donner une touche festive marqu\u00e9e de votre logo \u00e0 n&#8217;importe quel article. Commandez un paquet sp\u00e9cialement pour les f\u00eates (peut-\u00eatre relev\u00e9 de notes scintillantes) et incitez vos clients \u00e0 utiliser le verso comme \u00e9tiquette cadeaux \u00ab&nbsp;De \/ Pour&nbsp;\u00bb. Misez sur un ruban de couleur pour attacher le tout.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"1024\" height=\"1024\" data-public-id=\"ideas-and-advice-prod\/fr-be\/Img-6-2_436957d5\/Img-6-2_436957d5.jpeg\" decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_1024,c_scale\/f_auto,q_auto\/v1726067778\/ideas-and-advice-prod\/fr-be\/Img-6-2_436957d5\/Img-6-2_436957d5.jpeg?_i=AA\" alt=\"\" class=\"wp-post-430 wp-image-436\" data-format=\"jpeg\" data-transformations=\"f_auto,q_auto\" data-version=\"1726067778\" data-seo=\"1\" data-responsive=\"1\" srcset=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_1024,c_scale\/f_auto,q_auto\/v1726067778\/ideas-and-advice-prod\/fr-be\/Img-6-2_436957d5\/Img-6-2_436957d5.jpeg?_i=AA 1534w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1448,h_1448,c_scale\/f_auto,q_auto\/v1726067778\/ideas-and-advice-prod\/fr-be\/Img-6-2_436957d5\/Img-6-2_436957d5.jpeg?_i=AA 1448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1248,h_1248,c_scale\/f_auto,q_auto\/v1726067778\/ideas-and-advice-prod\/fr-be\/Img-6-2_436957d5\/Img-6-2_436957d5.jpeg?_i=AA 1248w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1048,h_1048,c_scale\/f_auto,q_auto\/v1726067778\/ideas-and-advice-prod\/fr-be\/Img-6-2_436957d5\/Img-6-2_436957d5.jpeg?_i=AA 1048w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_848,h_848,c_scale\/f_auto,q_auto\/v1726067778\/ideas-and-advice-prod\/fr-be\/Img-6-2_436957d5\/Img-6-2_436957d5.jpeg?_i=AA 848w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_648,h_648,c_scale\/f_auto,q_auto\/v1726067778\/ideas-and-advice-prod\/fr-be\/Img-6-2_436957d5\/Img-6-2_436957d5.jpeg?_i=AA 648w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_448,h_448,c_scale\/f_auto,q_auto\/v1726067778\/ideas-and-advice-prod\/fr-be\/Img-6-2_436957d5\/Img-6-2_436957d5.jpeg?_i=AA 448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_248,h_248,c_scale\/f_auto,q_auto\/v1726067778\/ideas-and-advice-prod\/fr-be\/Img-6-2_436957d5\/Img-6-2_436957d5.jpeg?_i=AA 248w\" sizes=\"(max-width: 1534px) 100vw, 1534px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Les \u00e9tiquettes de retour donnent du cachet aux commandes envoy\u00e9es<\/h2>\n\n\n\n<p>Si vous exp\u00e9diez les commandes de vos clients, assortissez l&#8217;emballage \u00e0 vos autres supports marketing. Ajoutez votre logo \u00e0 l&#8217;\u00e9tiquette de retour pour que m\u00eame le carton ou l&#8217;enveloppe se d\u00e9marque. De plus, il suffit de d\u00e9tacher et coller ces \u00e9tiquettes, de sorte que les commandes pour les f\u00eates seront pr\u00eates plus vite que jamais.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En tant que chef d&#8217;entreprise, vous savez que rien n&#8217;est plus important que de fid\u00e9liser votre client\u00e8le toute l&#8217;ann\u00e9e. Heureusement, [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":429,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[99],"tags":[],"class_list":["post-430","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fetes-de-fin-dannee"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/posts\/430","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/comments?post=430"}],"version-history":[{"count":3,"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/posts\/430\/revisions"}],"predecessor-version":[{"id":1821,"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/posts\/430\/revisions\/1821"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/media\/429"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/media?parent=430"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/categories?post=430"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.be\/fr\/hub\/wp-json\/wp\/v2\/tags?post=430"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}